Garage Brand turned to 80+ Skilled Artisan Fashion House
Suruchi hails from a Rajasthani middle class family and has had an eye for art from childhood. She realized her potential at the age of 10 when she sold her first painting. She started her own design house from her garage with a team of 6 people in 2015. Today the design house employs 80+ skilled artisans where traditional Indian meets contemporary Western style in the form of beautiful outfits. Suruchi’s flamboyant use of embellishments and embroideries sets her line apart.
Creating Artistry of Modern Indianwear
Shrena started her fashion career at the young age of 19 in Mumbai. After gaining experience internationally and at Indian fashion houses, she launched her own label – Shrena Hirawat, which specializes in Indian and Western couture. Creating artistry of modern Indianwear, Label Shrena Hirawat offers traditionally festive ensembles that will make you stop and drool over the minute details worked to perfection.
Engineer Turned Designer
Priti was an engineer who worked in the advanced field of data analytics; however, she quit her cushy corporate job to pursue her dreams of becoming a designer.
Priti launched her label in the year 2011 and in a very short span she has become the flag bearer for Indian craft and hand embroideries. Her forte has been an interesting mix of colors, fabrics that take shape of the most beautiful sarees and lehengas.
Effortlessly Chic and Easy to Adorn
Label Nitika specializes in Indian and fusion outfits for the modern woman. The line spans from fusion sarees to anarkalis, shararas, gararas, palazzos, jumpsuits and more. The Label Nitika apparel boasts refreshing hues in unique and quirky detailing. These handcrafted ensembles are at once tres chic, super easy to adorn pieces that you will want to reach into your closet for time and time again!
Offbeat, Yet Chic!
Avnni Kapur’s creations are an amazing array of fusion, classic, chic, boho, funky ranging from traditional Anarkalis, Lehangas, Sarees, ethnics to contemporary Indo-Westerns. The detailing is exquisite; the finish flawless. One can describe her lehenga designs as offbeat, yet chic.
For the young in age and at heart, you could even indulge in a scooter, auto-rickshaw, varied faces, rooster, or a cow appliqued/embroidered on your outfit blending seamlessly in perfect harmony.
Anisha’s quest for style and modishness wove the first threads of her label in the year 2012. Her styles appeal to both traditional hearts and contemporary spirits. What sets her ensembles apart are the unique and eccentric colour combinations blended beautifully making each apparel a masterpiece.
Blessed with creativity and out-of-the-box thinking, Anisha Shetty’s sources of inspiration are limitless. From nature, flora and fauna to sculptures, art and architecture, there is nothing that she cannot translate into a stylish piece of clothing.
Keeping Chic Drama Alive
Established in 2017, Glitter Choli is the vision of a mother-daughter duo, Yasmin and Adeeba. While working as a software developer, Adeeba quickly discovered that her first love is the beauty and glamour of the fashion industry. Thus started her journey of mixing glitter, colors and beautiful cuts to delivery minimalistic yet traditional ethnic wear.
“Custom made shouldn’t necessarily mean expensive.
We challenge the notion of ready-to-wear by pricing our outfits at a similar price point.”
Revival of the Indian Craft
Growing up, Piyanshu Bajaj, watched her grandmother sew colorful garments for god idols. This planted the fledgeling seed of becoming a fashion designer within her at an early age. After working with Shyamal and Bhumika for three years and sharpening her skills as a designer, in 2018, Piyanshu launched her eponymous fashion label. The brand offers new and trendy silhouettes with exquisite hand embroidery.
Mystical and Romantic Aesthetics
Belonging to a business family, Rashika studied business and finance in school, but never wanted to let go of her love for fashion. This led her to study fashion at the Pearl Academy, New Delhi. Her eponymous label offers an array of new age silhouettes that give all her garments an offbeat look. Her designs are a mix of classic and contemporary, antique and new.
The label’s passion for both the design process and the ultimate garment is fuelled by the designer’s artistic sensibility and discerning eye for detail.
ANK By Amrit Kaur
Cutting Edge Sculptural Clothing
The brainchild of Amrit Kaur, ANK is an innovative and experimental label that creates cutting edge, sculptural clothing. The collection boasts modern and innovative cuts complementing Indian aesthetics. Ruffles, layers, bows, sequins, pearls, embroidery – the ANK apparel has it all while seamlessly blending in Indian design sensibilities to render the most ethnic wear.
DMODE by Divine Designz
Bespoke Asian Heritage Menswear
“When you do what you love, it doesn’t feel like work,” shares Morley Patel, the creative and marketing head of DMODE. After over 15 years of honing her strong business and marketing skills, Morley Patel, went back to her family business to help set up an extension of it – DMODE by Divine Designz, a bespoke menswear brand. DMODE strives to bring garment cuts and fits that influence both the Asian heritage and Western Cultures using only superior weaves and exquisite embroidery.
Quirky and Edgy Prints
Spring Break is a Bombay based brand specializing in bringing quirky and edgy prints to all things Indian wear. Their combination of funky prints and traditional silhouettes will ensure you stand out at that next wedding party.